![](https://pro2-bar-s3-cdn-cf.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/8e391523-49e5-43b8-a177-914a0c75f178_rw_1920.png?h=77d7a5c4652f92c33757cc7a014c1601)
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/c3825a7c-1321-4bbc-a0b0-c394cc8bee28_rw_1920.png?h=b055a4a45f48b8e6e2cb33b0ec84c944)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/d093fa67-4eff-42fd-9850-97b5e1c44068_rw_3840.png?h=c33234af1f67e0976de3cb1b9086eeb2)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/d8f336fa-0eeb-45d0-aa5b-d291f3eddb5a_rw_1920.png?h=be3f178b6814101011e828e8a55e8b75)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/86aeb714-9d40-452c-a549-606447cd3c41_rw_1920.png?h=fd25baa0066f5174e8f07eeeafdbcb87)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/1a8c17cf-290a-4e12-a952-ffd16a8e54a2_rw_3840.png?h=90c696ff8a360887692b2d7f170b4d17)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/ed8b1a96-19fd-430f-96f4-f889f32c6739_rw_3840.png?h=2c965ffe2a87fc57d6e4d889ec29ad85)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/7ad9559d1e8b6f8084a1225fc64fff11/f59979ba-6ad9-427b-92fb-3544c2693b57_rw_3840.png?h=71a39f9572778c87b5ccb0437bd152d5)
Brief: This website redesign was an exploration project to pitch a visual look and feel for a work in progress website. Process: I invested 40% of my time exploring options for mood boards, color palette, imagery and iconography, 20% sketching wireframes and the rest designing the concept visuals that combines to form a visual story of the company.